Turn a rough idea into a clear, buildable product.
Whether you’re starting out or already stuck, work one‑to‑one with a senior product designer. Leave knowing what to build first, what to fix, and what to kill.
The problem
Building got faster. Knowing what to build didn’t.
Every rough idea arrives with more than a first version needs. Four decisions turn it into an MVP you can build.
A rough idea with 11 features passes 4 decisions (who it’s for, what it promises, the core journey, what can wait) and becomes one journey of 3 features: Share link, Comments, Approve.
Where I can help
Wherever you’re stuck, start there.
Starting out
“Help me shape the idea.”
You have a rough idea and too many features. We find the one journey worth building first.
Already built
“Help me see why people leave.”
Your product works, and people still drop off. I look at it like a new user and show you what’s holding it back.
Stuck on a decision
“Help me make this call.”
One decision is holding everything up. We lay out the options and pick one you can commit to.
FAQ
Questions, answered plainly.
How does it work?
Book a fit call and tell me what you’re building and where you’re stuck. On the call we agree on the scope of work and a budget that fits. If I’m not the right help, I’ll tell you honestly.
How much does it cost?
It depends on the scope. We agree on scope and budget on the fit call, before any work starts. The call itself is free.
Will you build it for me?
No. I help you decide what to build and how it should work, and you or your team build it. If you need design or build help beyond that, we can talk about it on the call.
I’ve already built my product. Is this for me?
Yes. Bring the journey you’re worried about or the decision that’s holding you up, and we’ll decide on the call what’s worth looking at.
Who isn’t this for?
Anyone looking for someone to build the product, free brainstorming, guaranteed validation, or unlimited access, or who isn’t ready to cut scope and act on what we decide.
What should I bring to the call?
What you’re building, who it’s for, and where you’re stuck. A link to the product or prototype helps if you have one.
What time zones do you work with?
Calls run on Google Meet, and we’ll pick a time that works in your time zone.
Start here
Bring me what you’re stuck on. The idea, the product, or the decision.
Free 20-minute fit call. We agree on scope and budget before any work starts.





